Phoenix Gold Names Rex Whitehead Vice President, International Sales

Sep 19, 2006 12:02 PM

Phoenix Gold is proud to announce that it has appointed 22-year industry veteran Rex Whitehead vice president, international sales. In this position, Whitehead, who had been a business development consultant for Phoenix Gold since July 2005, will be responsible for distributor management and planning and achieving sales growth internationally for all Phoenix Gold, AudioSource, and Carver branded products.

“I’m excited with the direction and leadership of the new Phoenix Gold,” Whitehead says. “Our newly defined sales and marketing focus combined with a new analytical product development process guarantees proper products and pricing for the international marketplace. The Phoenix Gold name in the mobile and home audio communities still carries with it great name recognition and respect, and the AudioSource product line can capitalize on the explosive growth of the CEDIA integrator and customer installer and offers solutions to the various construction methods used worldwide.”

Prior to joining PG in 2005, Whitehead held various managerial positions with some of the industry’s premier companies, including nearly 12 years with Pioneer Electronics in sales, marketing, and product planning, three years with Rockford Corporation as director of product development for all brands (mobile, home, pro, digital media products), as well as serving as an independent consultant assisting a variety of well-established manufacturers.

“Rex has been a part of the Phoenix Gold team for some time now and so he knows first hand the direction the new Phoenix Gold is headed,” says Tom O’Mara, Phoenix Gold president. “His wealth of knowledge in the international AV industry, his product development skills, and his leadership abilities are precisely what we need to move forward with our new business plan. His intimate knowledge of all of our product lines and his relationships around the globe make him the ideal choice to lead our international sales team.”

On July 25, PHX AP Acquisitions announced that it and O’Mara had acquired Phoenix Gold International, Portland, Ore.-based parent company of renowned consumer and professional audio brands Phoenix Gold, AudioSource, and Carver. The new executive team also announced that it had appointed Jonathan Cooley as CEO and O’Mara as president.

For more information on Phoenix Gold, AudioSource, and Carver, please call (800) 950-1449 or visit phoenixgold.com.