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Visix Mobile Wayfinding App

can be used as an extension of traditional kiosk-based wayfinding or as a standalone solution

Visix’s new mobile wayfinding app for smartphones can be used as an extension of traditional kiosk-based wayfinding or as a standalone solution. Each app is custom branded and uses photography from the client’s facility. The app communicates with proximity beacons that are placed at directional milestones throughout a building. As visitors walk through, beacons report their arrival at key areas, and the app provides turn-by-turn directions paired with photos from the facility. The battery-powered proximity beacons use Bluetooth to communicate with both iOS and Android devices, and cover a range of up to 150ft. The app also leverages a macro-location technology called “geofencing” that draws a perimeter around a specified area. Powered by a smartphone’s GPS, the app knows when the geofence is penetrated and it then sends a push notification to that person’s phone. This allows clients to give visitors directions from the parking lot to any space on campus. Clients can also deliver directories, announcements and other content within the mobile app. This allows the app to be paired with other digital signage strategies for improved audience engagement.
Available: Now
www.visix.com

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