ProAVmag

New Name for Chief's Parent Company

CSAV Holding Corp., the parent company of such brands as Chief, Sanus Systems, iC, and Vuepoint, announced that it is changing its name to Milestone AV Technologies. 1/17/2008 7:17 AM Eastern

New Name for Chief's Parent Company

CSAV Holding Corp., the parent company of such brands as Chief, Sanus Systems, iC, and Vuepoint, announced that it is changing its name to Milestone AV Technologies.

CSAV Holding Corp., the parent company of such brands as Chief, Sanus Systems, iC, and Vuepoint, announced that it is changing its name to Milestone AV Technologies. Corporate operations and customer relations will remain unchanged, though the company expects it will eventually transition the Milestone name to all aspects of the business.

"While our focus in the market remains on our brands, we realized the need for a more encompassing identity to convey our broad range of global solutions and capabilities for the AV market," says Scott Gill, CEO. The CSAV name was a result of the 2004 merger between Chief Manufacturing and Sanus Systems.



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