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WATCH: See OLED TV unfurl like a flag

Designer Doyeon Shin created this as part of LG's OLEDs Go! competition

We’re down to the shortlist for Dezeen and LG Display’s OLEDs Go! competition, where entrants design an OLED screen that showcases the technology’s key qualities, such as flexibility, thinness and versatility. One such finalist, South Korea-based designer Doyeon Shin, has produced a breathtaking OLED TV design that looks like a flag.

he screen–called Flag R–unfurls from its decorative base. Design-wise, the flag uncoils from its “faceted cylinder,” sitting on top of a pole, which is affixed to a wooden base. The wood-paneled base can be customized in a variety of different colors. The screen automatically extends to become a TV, then fully retracting again to function as a speaker. It can also uncoil just one-fifth of the screen to display track listings, lyrics and other song-related info.

Shin calls Flag.R “a rollable screen unit and audio speaker all in one,” which gets top marks from us for its sheer ergonomic prowess. After initially whittling down the competition from 20 shortlisted designs, the final winner will be announced in June.


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