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Barco Cinema becomes Cinionic and empowers you to fuel the next wave of cinema experiences

Sacramento, Calif., April 19, 2018 – Harnessing more than a decade of Barco cinema technology and market leadership, Cinionic, is elevating high-quality movie presentation to delight a new generation of moviegoers. At CinemaCon, visitors will meet Cinionic and be the first to see new experiences designed to WOW audiences and help exhibitors streamline their business operations.

Solving the challenges of tomorrow’s movie exhibition
Today’s you face many obstacles: enticing media-savvy millennials into theaters, managing aging equipment, and refurbishing cinemas – all in the face of dwindling ticket sales. Bringing together the world’s leading cinema innovators, Cinionic is addressing the industry head-on with impressive, yet practical ways to attract and engage guests while preserving their bottom line and peace of mind.

“We are in the midst of a changing cinema landscape, where exhibitors must deliver increasingly immersive entertainment to captivate today’s moviegoers. We must all work together to enrich the overall cinema experience and provide guests more for their entertainment dollar, while still remaining profitable, and even growing revenues.”
Wim Buyens, CEO of Cinionic

Differentiating the moviegoing experience – see it and believe it!
Cinionic offers high-quality cinema experiences and unique entertainment options across the entire theater footprint. All are designed to increase your customer engagement, boost incremental revenue and drive operational efficiencies

Discover what Cinionic will bring at CinemaCon 2018

Awesome subtle, Barco Smart Laser High Contrast projectors
Great things come in small packages. However, isn’t it time you were able to offer moviegoers a rich, immersive cinema experience in every theater? You talked – we listened. Introducing Barco Smart Laser High Contrast projectors. These are our latest projection solutions delivering stunning image quality on smaller screens. Come and see for yourself!

Unique laser illumination retrofit solutions. The advantages of switching from lamp-based projectors to laser illumination are considerable for you as an exhibitor, which is why Cinionic wants to take a fresh look and develop a new approach to Laser by retrofitting your current projectors and offering “Laser as a Service.” This enables you to upgrade current projectors to enjoy all the superior image quality and operational efficiency benefits of laser. Learn about the advantages and what it means for you from our teams at CinemaCon.

Turnkey Lobby Solutions drive engagement through immersive, interactive entertainment – from haptic movie posters to full lobby takeovers. Enjoy Augmented Reality and experience how to engage with Family VR.

Vision 2020, magnificently understated
It’s always amazing to witness what can happen when you dare to dream – the high that comes with youth and new beginnings. There’s a bright-eyed amazement when you understand anything is possible. At Cinionic, we pride ourselves in dreaming and then making those dreams a reality. That’s why we’re excited to share a dynamic new Barco projection concept that boosts movie quality to never-before-seen levels, one that will be sure to change the way you experience the range of light and colors. Vision 2020, experience where you can dream!

Learn more about Cinionic at CinemaCon
Join Cinionic in celebrating the pinnacle of cinema entertainment and see how we drive success in every aspect of your theater. See us at CinemaCon in the Milano and Neopolitan Rooms at Caesars Palace in Las Vegas, April 23-26.

About Cinionic
Cinionic is transforming cinema, providing comprehensive WOW entertainment solutions to movie exhibitors across the globe. We help turn imagination into reality and ensure peace of mind for our customers by offering innovative services and flexible use of capital for a new era. Combining the technology expertise and heritage of our partners, Cinionic powers exceptional experiences across the entire theater to engage visitors at multiple touchpoints in their cinema journey.

Cinionic is a joint venture among Barco, Appotronics, and CFG, with offices in the United States, Belgium, Hong Kong and Mexico; the legal entity is planned to take effect mid-2018. Visit www.cinionic.com and follow us on Twitter, LinkedIn, Facebook or YouTube for more info.

About Barco
Barco designs technology to enable bright outcomes around the world. Seeing beyond the image, we develop sight, sound, and sharing solutions to help you work together, share insights, and wow audiences. Our focus is on three core markets: Enterprise (from meeting and control rooms to corporate spaces), Healthcare (from the radiology department to the operating room), and Entertainment (from movie theaters to live events and attractions). In 2016, we realized sales of 1.102 billion euro. We have a team of 3,500 employees, located in 90 countries, whose passion for technology is captured in 400 granted patents.

For more information, visit us on www.barco.com, follow us on Twitter (@Barco), LinkedIn(Barco), YouTube (BarcoTV), or like us on Facebook (Barco).

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