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“Boom”! Touchless Audio Spotlight Technology Ensures Safety and Captivates Exhibition Visitors

At the annual “Boom” exhibition in Saxony, Germany, more than two dozen AS-168i Audio Spotlight directional sound speakers were placed strategically throughout an open floor layout of visual displays to provide sanitary, touchless directional audio narratives for attendees at 25 select positions, and to encourage safe social distancing. Visitors at the event were captivated by Audio Spotlight’s revolutionary directional sound beaming technology in an exhibition that celebrated 500 years of the state’s industrial heritage.

For its use in museums and galleries, the flexible and self-powered Audio Spotlight directional sound speaker is a powerful tool, ensuring that any exhibit has its own isolated audio, engaging visitors in an immersive, personal experience, while keeping the surrounding area quiet.

Faced with the changed social landscape brought on by the COVID-19 pandemic, museum and gallery directors are rethinking exhibit designs and audio delivery systems to ensure the safety of patrons as well as staff members. By implementing social distancing measures and touchless technologies such as Audio Spotlight, unsanitary devices such as headphones, handsets, and listening wands have quickly become antiquated relics of the past.

Audio Spotlight, while already a popular choice for adding focused sound beams as precise as a beam of light, has become an even more valuable tool owing to its inherently touchless design that delivers personalized audio experiences without requiring any physical contact by the listener.

Audio Spotlight beams sound to an attendee at the “Boom” exhibition in Saxony, Germany.

The “Boom” exhibit, which is run by the Saxon state government, included decals on the floor in front of various displays to guide patrons to the exact spot where Audio Spotlight directional sound narratives could be heard. From these positions, attendees were entertained and educated by stories that described topics such as the automotive, railway, and textile production histories of the Saxony region.

By using Holosonics’ patented directional speaker technology for the event, our installer partners at KP Media GmbH were able to isolate sound to specific displays that were in very close proximity to each other. Audio Spotlight’s touchless technology was also particularly critical during the event to help attendees maintain social distancing as the COVID-19 pandemic was still ongoing when the exhibition opened in July 2020.

“The stations with sound were very close together and headphones were not provided because they would have created a sanitary concern, as well as disrupting the exhibition’s overall appearance,” said Jenny Kunkel, Managing Director, KP Media GmbH. “The event’s interior designer wanted a technical solution that was as invisible as possible, which made Audio Spotlight the perfect solution.”

The exhibition, which was held in the Audi Building in the city of Zwickau, focused on the beginnings, the highlights, and the future of Saxony’s industrial development. Audio Spotlight technology was featured in more than two dozen of the hundreds of exhibits at the event. Through displays of rare paintings and other works of art, valuable documents, unique technical devices, photographs, films, and media installations, the exhibition offered a broad cultural and historical panorama of industry in Germany.

Contact us to learn more about how our Audio Spotlight directional sound technology can benefit your projects in the same way it enhanced the experience for visitors at Germany’s “Boom” exhibition as well as a wide variety of other settings that include retail stores, libraries, hospitals, airports, and many other locations throughout the world.

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