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Hall Technologies Opens EBC in Turkey as Part of Their Global Expansion

Experience Business Centre opens August 8th at the Perpa Ticaret Merkezi in Istanbul. New Centre facilitates serving customers globally with new distribution partners, training classes and dedicated EMEA sales staff added.

Hall Technologies TurkeyCoppell, TX – August 5, 2022 – Hall Technologies, a global AV company specializing in end-to-end solutions, has opened an Experience Business Centre (EBC) in Istanbul, Turkey’s Perpa Ticaret Merkezi, or Electrical and Electronics Trade Centre. This location is a significant hub for global growth and support for customers outside the United States with average daily attendance of 75,000 in the 5000+ showrooms.

In addition to showcasing Hall Technologies product line, the new EBC offers additional value:

  • Periodic Training quarterly for business partners.
  • B2B Trading Partner opportunities to bring their end-user customers for demos in a safe, trade-only environment with no direct sales.
  • New Product Launches in the same timeframe as the US launches.
  • Individual Project Test Environment for project designs in special testing environments for complex projects.
  • Government project test environment for partners desiring to sell new, secure solutions to their government partners. 

“Hoş geldiniz, (welcome) to our global partners in EMEA and beyond! This EBC is the first of its kind in Turkey. It is a great place for our partners to get a hands-on demos of our products, training, as well as design ideas leveraging our full-scale solutions. Our debut at ISE was just the beginning. We are continuing our global expansion with products that address USB workflows and end-to-end solutions. We’re looking forward to connecting and fostering relationships in the region,” says VP of Sales and Marketing, Hal Truax.

“At ASELGrup, we are known for global representation for the world’s leading technologies. This Business Experience Centre will be the first of its’ kind in our area to show end-to-end solutions to global customers,” said Gokhan Olcun, General Manager with ASELGrup. “We are showcasing several different workflows particularly important to these global markets, and all featuring Hall Technology solutions.”

The PERPA Trade Centre is located in the heart of Istanbul, Turkey for traders to connect and promote economic growth for the region. PERPA is 14 floors, and approximately 40,000 square meters of space for its 75,000 daily visitors. Hall Technologies will begin operations with a grand opening on Monday, August 8, 2022. The stand will be actively managed by our ASELGrup partners.

Visit the Hall Technology Business Experience Centre at Unit 740, Perpa Ticaret Merkezi in Istanbul, Turkey. For more information, email [email protected] or call +90 544 283 12 91. For information about Hall Technologies, visit or email [email protected].

About Hall Technologies
For more than three decades, Hall Technologies has been a leader in the Pro AV industry with a longstanding reputation for providing top-quality, highly reliable end-to-end solutions. From video distribution and switchers/scalers to conversion and control systems, Hall Technologies is known for delivering communication solutions that are intuitive, easy to use, and create tech-forward spaces focused on outstanding end-user experiences. Learn more at or email [email protected].

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