Collaboration endpoint specialist Konftel has strengthened its sustainability ethos by announcing a series of ‘greener’ measures to help secure official Climate Neutral status for the third year in a row.
The manufacturer, with a growing global footprint, became the first in the UC industry to become Climate Neutral certified, where all greenhouse gas emissions have been offset by credits, to support various projects around the world.
Konftel joins a growing movement of over 260 brands achieving the standard, based on a far-reaching three step process which comprises:
- Measuring its 2021 greenhouse gas emissions footprint
- Purchasing verified carbon credits to offset that footprint
- Implementing plans to reduce emissions during 2022 and beyond
Together the brands have so far measured and offset 783,768 tonnes of carbon. As part of this year’s commitments Konftel will cut the use of plastic bags in some of its most popular products by 50%, look to increase renewable energy at main manufacturing facilities and also reduce car commuting of staff by 40%.
Clear climate conscience
In an era of agile working with huge demand for conferencing and collaboration hardware, protecting the planet is just as important as connecting the world, for Konftel, says CMO Stefan Eriksson.
“Buying from Konftel ensures our customers have a ‘clear climate conscience’ that there are zero net carbon emissions from our manufacturing processes. We believe every company should be climate neutral and invest in our planet. It’s about measuring, offsetting and reducing emissions to help the world become net-zero by 2050.”
He continued: “There are many effective ways we are helping. For example we will cut the use of polythene bags in our products boxes for the Konftel 800 conference phones and Konftel Cam20 and Konftel Cam50 cameras by 50% by 2023. For cables and other small parts today shipped in poly bags, we will either shift to biodegradable bags or if possible just exclude the bags completely.
“In addition we aim to increase the renewable energy ratio by 10% at our main contract manufacturer’s facilities by 2023. We will also dramatically reduce car commuting of staff compared to pre-pandemic levels. By promoting a hybrid workstyle with flexibility in work location, staff will not be required to commute to corporate offices to the same extent as before.”
His positive comments were endorsed by Austin Whitman, CEO of Climate Neutral, a non-profit organization working to eliminate carbon emissions. He said: “Climate Neutral Certified companies show the world that immediate action on climate change is possible and essential. In just three years, the growing number of Climate Neutral Certified brands has built a powerful movement that gives companies and consumers meaningful ways to act on climate, right now. Certified brands are leading the way by recognizing that climate change must be solved. They believe that all companies should take immediate voluntary action to zero out their entire carbon footprint, and they are engaging their consumers around this important issue like never before.”
He added: “Konftel and our other Climate Neutral Certified brands are leading the global shift to a net-zero economy by doing what all companies should be doing immediately: measuring, offsetting, and reducing their carbon emissions. Our label helps consumers identify these brands. It’s a recognizable and trusted symbol that turns everyday purchases into meaningfully positive climate action.”
Worldwide projects supported
By investing in worldwide carbon credits, forest conservation, renewable energy and carbon capture technologies all benefit. Forest conservation in Zimbabwe, water filtration in Cambodia, renewable energy in India, clean electricity in Indonesia, reducing landfill gas in the USA and providing clean cookstoves in Mali are some of the many projects supported by Konftel so far. New this year include improved forest management in the US, solar and wind energy in China, biomass in India and reforestation in Costa Rica.
Eriksson emphasized: “We find that our customers, our partners and our people really care about all of this. We have put it at the very heart of our business because it’s the right thing to do. Yes, the right thing from a commercial perspective, but also the right thing from an environmental and ethical perspective.
“When customers buy from us, they know they are buying from an organisation which has no carbon footprint whatsoever; zero net emissions. This is a major statement of intent. The technology we produce works in harmony with our climate neutral philosophy. More conference calling means less car and rail journeys, fewer flights, less busy offices, reduced gas and electricity consumption. The two strategies operate together. By choosing Konftel users really can conference with a clear climate conscience from the very first meeting.”