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Meyer Sound Mexico Expands Presence in Mexico through Strategic Partnership with Showco

Meyer Sound Mexico, a wholly owned subsidiary of Berkeley-based Meyer Sound, is pleased to announce a new strategic partnership with Showco, the leading service provider for audio, video, lighting, and special effects products to the entertainment industry in Mexico. This joint partnership brings together two major forces in professional audio with the goal of expanding Meyer Sound presence in the Mexican market. In support of the new relationship, Showco has purchased an extensive Meyer Sound demo inventory including complete systems of LYON and the newly released LEOPARD linear line array systems. The newest member of the LEO Family, LEOPARD boasts a tremendous power-to-size ratio and the ultra low distortion and unprecedented clarity of its older siblings LEO and LYON.

Working together with the current Meyer Sound Mexico sales team, Showco will now take the lead with efforts to build relationships with new customers, develop new projects, and create compelling custom financial packages. Meyer Sound Mexico’s office remains committed to providing an extraordinary level of customer service through its Technical Support, Service, Design Services, and Education staff.

“Joining together with Showco makes both of our companies stronger and more able to present the best possible sound solutions at the best possible price,” said Antonio Zacarias, Vice President of Worldwide Sales at Meyer Sound. “We are very excited to boost our presence in the market through this new partnership.”

Through Meyer Sound Mexico, many of the country’s top rental companies and most prestigious venues showcase the quality of Meyer Sound systems, including Auditorio Nacional, Auditorio Telmex, Arena de la Ciudad de México, and Estadio Azteca, among others. Founded in 1997, Meyer Sound Mexico has a reputation of meeting the needs of the sound reinforcement professional market with the finest products available while at the same time building successful relationships, trust, and loyalty among a demanding and knowledgeable clientele.

With 10 years of operation as a part of GTM Holdings, Showco has taken sales and services for audio, video, lighting, and special effects products to a new level in the entertainment industry. Over the years, Showco’s vast range of experience has enabled the company to achieve top market penetration through a combination of best practices and superior financing options.

For further information, please contact Meyer Sound Mexico or Showco offices.

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