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MSE Audio Awards International Distribution Partners at ISE

Six international distributors receive top accolades

Lenexa, Kan. – May 24, 2022 – MSE Audio, parent company of SoundTube®, SolidDrive, Soundsphere, Rockustics and residential audio brands, announced their 2021 International Distributor Sales Awards at ISE in Barcelona earlier this month. The recognized distribution companies include:

Commercial Distributor of the Year 2021

Sound Directions Ltd., in the United Kingdom, are distributors specializing in directional sound including public address, voice evacuation, foreground/background music along with sound masking and system design. They focus on SoundTube, SolidDrive and Rockustics indoor and outdoor applications.

Pictured: Ken Hecht, VP at MSE with Stanislas Boivin-Champeaux, Alisa Afrim, Hanieh Motamedian





Residential Distributor of the Year 2021

AV Nirvana India is located in Mumbai and offers dealers exceptional AV experiences for stunning home cinema, HiFi and multiroom audio and video. Dealer services include room acoustics and cinema design.

Pictured: Ken Hecht with Gurpreet Singh and Ankur Bhatt from Sound Sense






Most Improved Distributor 2021

ATEIS Middle East –ATEIS Middle East in Dubai has over 40 years experience in designing, developing, and supplying public address, voice alarm, background music and smart city solutions. ATEIS delivers precise audio solutions that meet international safety standards.

Pictured: Ken Hecht with Phil Witts and Hussam Al Haddad    



Top 5 Commercial Distributor 2021

SIDEV SAS, has been providing commercial AV products and services in France for over 25 years serving integrators with projects in corporate, retail, education, and event verticals. Sidev’s technology expertise extends from interactive and tactile to AV over IP and sound masking.

Pictured:  Ken Hecht with Lionel Roudil



Top 5 Commercial Distributor 2021

Sound Classy – delivering pro audio solutions in Hong Kong and Macau with sincerity and an abundance of technical support for customers in education, government, hospitality, houses of worship and other commercial venues.

Top 5 Commercial Distributor 2021

National Audio Systems (NAS) Pty Ltd has a clear goal to create a single source for supplying comprehensive audio and visual solutions in Australia and New Zealand and to set the industry benchmark. NAS offers a complete range of products built to suit all professional, commercial, and industrial applications with trusted global brand names.

“We applaud each of these distributors for their efforts with great results in a still challenging environment”, said Ken Hecht, Vice President. “We’re delighted to recognize these outstanding distribution companies for their enthusiasm and growth in 2021 and are planning an even stronger 2022 with them.”


Visit the MSE Audio team with SoundTube, SolidDrive, Rockustics, Phase Technology, Induction Dynamics, and dARTS at InfoComm in Las Vegas, Nevada, June 8-10, 2022 in the SoundTube Entertainment booth W2015. Demonstrations will include STNET applications featuring PoE Dante® solutions and the new Theater Sound Designer.

To learn more about MSE Audio, please visit Connect with MSE Audio on our blog, Facebook, Twitter, Instagram and YouTube for more news and the latest promotions.

About MSE Audio

MSE Audio’s mission is to provide its global resellers, integrators, and end-users with exceptional sound quality in a diverse product catalog, with engineering and systems assistance always available, while delivering a world-class level of customer service.

Headquartered in Lenexa, Kansas, MSE Audio is the parent company of seven speaker manufacturing brands: SoundTube Entertainment, Soundsphere, dARTS, Phase Technology, Induction Dynamics, SolidDrive and Rockustics. With multiple US design and manufacturing centers across residential and commercial markets, MSE Audio’s synergistic, cross-platform design and engineering ensures exceptional durability, superior sonic performance, and refined aesthetics.

MSE Audio is one of the few vertically integrated speaker manufacturers in the US with many products manufactured at our facilities in Lenexa, Kansas and Jacksonville, Florida. MSE Audio holds over 70 patents that exemplify their dedication to audio technology innovation. Media Contact: Coleen Sterns Leith, Marketing Matters, Office: (954) 925-1511 x1, Mobile: (954)401-5402, Email: [email protected], Website:

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