Your browser is out-of-date!

Update your browser to view this website correctly. Update my browser now


Primestream to Stage Live Virtual Event, ‘Smart Workflows for Content Creators,’ on Feb. 25

MIAMI — Feb. 10, 2021 — Primestream, a leading provider of asset management and automation software solutions for media production, will host a live virtual event on Feb. 25 titled “Smart Workflows for Content Creators.” From 9 a.m. to 6 p.m. EST, the Primestream team of experts will be available for one-on-one meetings to demonstrate Primestream’s powerful solutions and innovative workflows as well as to discuss how they can be applied to specific use cases.

“This event is perfect for content professionals at any type of media operation, including studios, postproduction houses, enterprise video/marketing departments, houses of worship, and digital magazines,” said Mario Diaz Becar, vice president of global sales and operations. “We will focus on Primestream’s Creative Bridge, an add-on to the Xchange media asset management platform, that brings together all members of the content creation team and gives them access to any creative tool through a single easy-to-use application.”

Throughout the daylong virtual event, the Primestream team will conduct demonstrations of smart content creation workflows that integrate the company’s solutions — either in the cloud or on premises — with popular media industry tools. Visitors will see integrations with Apple Final Cut Pro X, Avid Media Composer, and Autodesk Flame, Smoke, and Inferno. Upon request, Primestream will also show Review Hub and/or the Xchange™ MAM’s project dashboard, Adobe Media Encoder, and Adobe Panel (with direct connections to Premiere, Photoshop, Illustrator, and InDesign). Attendees will be able to book a meeting with a Primestream expert to discuss their own use cases and requirements, or they can pop in and request a demonstration on the spot (pending availability).

Diaz Becar added, “In addition to the scheduled program, this event is also a great chance for content creators to speak face to face about their workflow constraints with our team. Primestream engineers have in-depth knowledge on smart workflows and can offer sage advice on developing customized, world-class content creation solutions. Content creation operations of any size can benefit — whether they are beginning their transition to IP systems and solutions, or whether they have already taken the step and are making progress in completing their integration.”

More information about the virtual event and registration is available at

More information about Primestream is available at

# # #

About Primestream
Primestream is a leading provider of asset management, automation software, and workflow orchestration solutions for media and production operations that are scalable and highly configurable across markets, platforms, and infrastructures to ensure long-term flexibility and value. With a long history in media creation workflows, Primestream combines best-in-class technology with proven reliability to help optimize media creativity for enterprise, digital media, sports, and broadcast operations worldwide. Primestream products leverage deep expertise and insight into market trends and customer requirements to connect content creation, collaboration, asset management, production, and delivery together in an optimal workflow.

The Primestream software suite has been field-proven in a wide range of production facilities for many of the world’s leading broadcasters and corporations, such as Vice Media Group, Microsoft Production Studios, Cisco Global Television, NFL Networks, NFL Films, AT&T Sports, SunTV, Disney, New World Symphony, Verizon Media Group, Fortune Magazine, Time USA, Business Insider, USC Annenberg School for Communication and Journalism, MTG Sweden, Newsy, Goldman Sachs, and many more.

More information on Primestream solutions is available at or on Facebook, Twitter, and LinkedIn.

Product or service names mentioned herein are the trademarks of their respective owners.

Link to Word Doc:

Link to Photo:
Description of Photo: “Smart Workflows for Content Creators” is the perfect event for professionals in any type of media operation, including studios, postproduction houses, enterprise video/marketing departments, houses of worship, and digital magazines.

Featured Articles