A CASIO’S LAMPFREEA® PROJECTORS ILLUMINATE “G” BY GUESS STORES NATIONWIDE
“G” By Guess, a retail store founded in 2007 by the Marciano brothers, wanted to upgrade and showcase its existing visual technology to further enhance the store’s overall design. To do so, “G” By Guess partnered with Pro-Motion Technology Group, the leading single-source provider of integrated technology specializing in commercial digital solutions, to transform its stores’ atmosphere. To date, “G” By Guess has installed more than 100 projectors in various store locations, including Casio’s Pro XJ-H1700, and plans to purchase additional projectors for additional locations across the United States throughout the year.
“Our company spent a lot of time researching the best projection technology for “G” By Guess and found that
are unmatched in terms of their long lifespan, lightweight design and overall total cost of ownership,” said Chris Thomas, project manager at Pro-Motion Technology Group. “We recommended Casio’s Pro projectors for “G” By Guess and they have been well worth the investment.”
“G” By Guess chose Casio’s projectors specifically because of the
and state-of-the-art LASER & LED Hybrid Light Source. Casio projectors provide users with a
20,000 hour estimated lifespan
, eliminating the need for expensive projection lamps that often need replacement and can cost almost as much as the original projector unit over one year. These units are also mercury-free, eliminating concerns for the proper disposal of used lamps and mercury pollution.
“The Casio projectors we installed have met needs beyond our expectations.
Originally, “G” By Guess was looking for something to complement its store design and overall, existing visual experience and thought a projector would be a great fit,” said Thomas. “I’ve heard nothing but positive feedback from “G” By Guess’ in-store employees since we began installing the Casio projectors. We can see the difference in terms of brightness and clarity.”
Throughout many “G” By Guess locations, Casio projectors are mounted on the ceilings, and project images and music videos on the wall behind the cash registers. Each store location can run video feed up to 12-14 hours per day and can shut the units down easily without worrying about additional setup time. The next day when the power is turned back on, the projectors retain memory of the predetermined settings and cut down on calibration time. Also, since the projectors use Laser & LEDs it only takes eight seconds from power on to reach full brightness.
“Casio is proud to provide its state-of-the-art projectors to “G” By Guess store locations,” said Matt Mustachio, general manager of Casio’s Business Projector Division. “We know our units will reduce operating costs for the stores and create an inviting digital atmosphere for customers.
A
We look forward to building upon our relationship with “G” By Guess as they continue to upgrade locations nationwide.”
For additional information on Casio’s portfolio of LampFree
A®
projectors, please visit
.
For more information about Pro-Motion Technology Group please visit
A
About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, digital cameras, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to fulfill its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit
.
About Casio LampFree
A®
Projectors
Casio’s portfolio of LampFreeA®
A
projectors combines a laser, a fluorescent element and an LED light to deliver a mercury-free hybrid light source that lasts up to 20,000 hours while sustaining a high brightness and keeping maintenance costs to a minimum.A Casio has four series of LampFreeA®
A
projectors – Slim, Signature, Pro and Short Throw – that are available for home, business, education and commercial applications. For additional information on Casio’s projector series and LampFreeA®
A
technology, please visit:
.
