Christos Desalernos Returns to Core Brands to Lead Power Product Management

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PETALUMA, CALIFORNIA, August 22, 2017 – Christos Desalernos has re-joined Core Brands as manager of power product management, according to an announcement made today by the industry leading control, audio, and power solutions provider. Desalernos previously served as Core Brands’ Director of Pro Division Sales for nine years, and has returned to develop Furmanand Panamax power solutions reporting to Mike Jordan, Core Brands VP of Product Management.

“We are ecstatic to welcome Christos back to the Core Brands family as the Product Manager, Power,” Jordan emphasized today. “Not only does Christos have years of invaluable experience selling, developing and manufacturing power products, he also intimately understands the Furman and Panamax brands and what they stand for in the eyes of our dealers and their customers. He is already bringing exciting innovations to both of these iconic brands.”

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Prior to re-joining Core Brands, Desalernos served as the Senior Retail Regional Sales Manager – West Region at Shure Incorporated, where he managed a team of four rep firms in the Western United States. In his earlier career with Furman and then Core Brands, Desalernos’ roles grew from Engineer and Account Executive to the Director of Pro Division Sales, with responsibility for Furman Pro Audio division growth in both revenue and profit as well as the management of fifteen rep firms across the United States and Canada. Desalernos holds an Electronic Engineering degree from CSU East Bay.

“I can confidently say that Core Brands is the best control, audio and power solutions provider in the business today, and I am honored to rejoin to the team,” Desalernos said. “I have been living and breathing power products for years, and I look forward to applying my expertise to developing the next generation of Panamax and Furman power products.”

For a hi-res image, click here.

About Core Brands
Anchored by the ELAN Smart Home Control Platform, Core Brands combines the strengths of its iconic control, audio, power management, connectivity and video distribution brands – ELAN®, SpeakerCraft®, Gefen®, Niles®, Panamax®, Proficient®, Furman®, Sunfire® and Xantech® – to deliver a portfolio of connected home and commercial solutions to its channel partners and end users. For further information, visit




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