THOUSAND OAKS, California, February 2, 2016 – With more than 25 locations throughout Nebraska and plans to open several more in 2016, Amigos/King’s Classic is a dominant force in Mexican fast food throughout the state. The menu is extensive and includes breakfast, Amigos favorites, King’s favorites, fiesta fit, fast ‘n frosty and the restaurant’s own custom line of coffee called Kopeli. But Amigos faced a challenge of displaying their standard menu while still promoting daily specials, limited offers and best-selling items in a way that wouldn’t visually overwhelm drive-thru customers. In researching outdoor displays, Amigos/Kings Classic Service Manager Jim Aust discovered SunBriteDS and, based on the product’s ease of use, brightness and display clarity, purchased a weatherproof 47” outdoor digital display shortly after.
From the bitter cold winters that see temperatures drop below 0F to the wet hot summers over 100F with an average humidity of 84%, Nebraska’s weather patterns are harsh and unforgiving. The unpredictable environment was a key factor in Aust’s decision-making process, but the outdoor display he desired would also need to overcome both direct sunlight and darkness to present a discernable image.
“I was really impressed with the image resolution after we got the display up and running,” said Aust. “It’s bright and the colors are so crisp. The whole display exceeds our expectations.”
The outdoor display sources its content from a media player connected to a computer. Aust can update the display from anywhere so long as he is connected to the Internet, saving him time both now and later down the road. “When we start adding more SunBriteDS displays to our other restaurants, I won’t have to worry about updating them separately,” says Aust. “I can update every display with one click of a button from our corporate office.”
Since Amigos/Kings Classic locations are scattered throughout Nebraska, this efficient system has proven to be one of Aust’s favorite benefits since installing the SunBriteDS. Aust’s time saved from traveling around Nebraska to update individual displays can be better used toward overseeing more important elements of the business.
“This is my first time working with SunBriteDS or needing an outdoor display,” say Aust. “I don’t see us using any other brand for our future locations; these are so easy to use and work perfectly for what we bought them for.”
All SunBriteDS displays are designed from the ground-up for year-round outdoor operation. A Watertight Cable Entry system prevents moisture from interfering with internal electronics while specialized gaskets and powder-coated exteriors make all SunBriteTVs and SunBriteDSs completely weatherproof— and impervious to rain, snow, insects, dust, rust and grease.
SunBriteDS, a dedicated outdoor digital signage division of SunBriteTV, boasts a comprehensive offering of turn-key outdoor digital signage solutions with touchscreen, portrait and landscape options in a wide variety of colors and sizes. All models are equipped with high-NIT screens capable of showing a bright, HD image any time of day or night. Touchscreen capabilities are also available for appropriate commercial applications.
For more information on Amigos/Kings Classic, please visit http://www.amigoskings.com/
Follow SunBriteDS on Facebook at https://www.facebook.com/SunBriteDS
About SunBriteDS
SunBriteDS engineers and manufactures award-winning televisions and displays built specifically for outdoor use. SunBriteDS developed the industry’s first all-weather TV in 2004 and its products have been time-tested in home installations, outdoor sports arenas, restaurants, hotels, amusement parks, colleges, and airports. All models are available through SunBriteDS’s network of Authorized Dealers. To inquire about becoming an Authorized Dealer, please contact SunBriteDS at 866.357.8688, or visit the Dealer Inquiry page at http://www.SunBriteDS.com.
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