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Yamaha Joins AVnu Alliance

Yamaha Corp. and its group of companies, including Nexo S.A. and Steinberg Media Technologies GmbH, have become promoter members of the AVnu Alliance, which was established to promote Ethernet Audio 11/03/2010 6:51 AM Eastern

Yamaha Joins AVnu Alliance

Yamaha Corp. and its group of companies, including Nexo S.A. and Steinberg Media Technologies GmbH, have become promoter members of the AVnu Alliance, which was established to promote Ethernet Audio Video Bridging (AVB).

Yamaha Corp. and its group of companies, including Nexo S.A. and Steinberg Media Technologies GmbH, have become promoter members of the AVnu Alliance, which was established to promote Ethernet Audio Video Bridging (AVB). Company officials said that by joining the AVnu Alliance, Yamaha and its group companies reaffirmed Yamaha's dedication to providing users with the most up-to-date, flexible system solutions through products that will support AVB in addition to current network technologies.

The goal of the Alliance is to establish AVB as the standard networking protocol for practical and useful services to AV customers. Yamaha has joined the effort as part of its open policy to adapt commonly used professional audio networking systems, such as CobraNet, EtherSound, Dante, and others, according to the company. The AVnu Alliance is a joint effort founded in 2009 with founder members Broadcom Corp., Cisco Systems, Harman International, Intel Corp., Samsung Electronic, and Xilinx to support future AVB-compliant professional audio networking products and the adoption of IEEE 802.1 AVB standards.

"Our customers require a common network platform from all manufacturers," said Larry Italia, vice president and general manager of Yamaha Commercial Audio Systems, in a statement. "Yamaha products speak any language, and as a market leader in digital formats, we have much to contribute to these standards, as we have with our other third-party platforms."

Since it began, the AVnu Alliance has more than tripled its membership and includes, in addition to the founding members, Analog Devices, Applied Micro, Audinate, Avid, Barco, Biamp Systems, Bosch, Lab X Technologies, Marvell, Meyer Sound Laboratories, Micrel, Molex, Peavey/MediaMatrix, Pelagicore, Sennheiser, Shure, Universal Media Access Networks, UNH InterOperability Laboratory, XMOS, and now Yamaha.

"We are very pleased that Yamaha has joined the AVnu Alliance," said Lee Minich, AVnu Alliance marketing workgroup chairman and president of Lab X Technologies, in a statement. "They are a significant force in live and commercial installed audio applications, and joining the AVnu Alliance confirms that Audio Video Bridging-enabled devices will play an important role in the future direction of the commercial A/V industry."

 


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