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Primestream Xchange and Media IO Drive Seamless End-to-End Production Workflows for Newsmax

MIAMI — Nov. 2, 2020 — Leading news and television broadcaster Newsmax TV™ has selected a comprehensive media asset management (MAM) and video recording/playout infrastructure based on Primestream’s award-winning Xchange™ and Media IO™ software solutions. Linking Newsmax facilities in New York City and Boca Raton, Florida, the Primestream solutions bring powerful new efficiencies to Newsmax local and remote video operations that enable full-HD broadcasts with the highest quality and flexibility.

“Primestream is well-known as a premier provider of asset management and automation software solutions for media production, and its solutions were the ideal choice for our operation,” said Walter Raps, senior vice president, broadcast operations and engineering, Newsmax TV. “Compared with other products in the market, Primestream offers outstanding software agility, the most powerful tool set, and the most seamless integration with other systems — all of which will allow us to go to the next level with our broadcast and distribution services and reach ever-broader audiences.”

Founded in 1998, Newsmax serves Americans and global readers seeking the latest in current events, politics, world news, health, finance, and more. Newsmax TV, its cable news channel, is carried in close to 70 million U.S. MVPD homes while being available free through 150 million OTT devices and platforms. The Newsmax Primestream solution is anchored by the Xchange enterprise MAM platform, which enables production teams in New York City and Boca Raton to collaborate on media assets and distribute content both online and over the air. Integrated with the Newsmax NRCS, Media IO enables simultaneous recording and editing of content from both IP and SDI sources for fast and easy real-time transcoding that enables the integration into live production workflows.

“It’s an honor to be working with Newsmax, one of the most successful and up-and-coming independent news channels in the U.S.,” said Claudio Lisman, president and CEO of Primestream. “ already ranks consistently as one of the country’s most visited news websites, and we’re proud to be a part of their strategic plan as they continue to grow and expand market share. By placing their confidence in Primestream, Newsmax has offered strong validation of our market-leading position as a premier software technology provider for broadcast news and digital media operations.”

More information about Primestream and the company’s products is available at

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About Primestream
Primestream is a leading provider of asset management, automation software, and workflow orchestration solutions for media and production operations that are scalable and highly configurable across markets, platforms, and infrastructures to ensure long-term flexibility and value. With a long history in media creation workflows, Primestream combines best-in-class technology with proven reliability to help optimize media creativity for enterprise, digital media, sports, and broadcast operations worldwide. Primestream products leverage deep expertise and insight into market trends and customer requirements to connect content creation, collaboration, asset management, production, and delivery together in an optimal workflow.

The Primestream software suite has been field-proven in a wide range of production facilities for many of the world’s leading broadcasters and corporations, such as Vice Media Group, Microsoft Production Studios, Cisco Global Television, NFL Networks, NFL Films, AT&T Sports, SunTV, Disney, New World Symphony, Verizon Media Group, Fortune Magazine, Time USA, Business Insider, USC Annenberg School for Communication and Journalism, MTG Sweden, Newsy, Goldman Sachs, and many more.

More information on Primestream solutions is available at or on Facebook, Twitter, and LinkedIn.

About Newsmax Media, Inc.
Founded in 1998 and based in Boca Raton, Florida, and New York City, Newsmax Media is a privately held broadcasting and media company. In addition to being the parent company that operates Newsmax TV, its multi-platform media holdings reach over 30 million Americans through Newsmax TV,,,, Newsmax Magazine, and more than a dozen health and financial newsletters. Forbes has called Newsmax “a news powerhouse.”

Product or service names mentioned herein are the trademarks of their respective owners.

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Photo Caption: Newsmax serves the latest in current events, politics, world news, health, finance, and more.

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