EVS, a leader in live video technology and production infrastructure solutions, and Matrox Video, a leader in software-defined media technology and IP-based video infrastructure, today announced that they are combining their expertise to accelerate the industry’s transition to software-defined live production. Aligned with the European Broadcasting Union’s (EBU) Dynamic Media Facility (DMF) initiative, the collaboration pairs EVS’s orchestration and workflow management capabilities with Matrox ORIGIN’s software-defined media transport and processing to help broadcasters build more flexible, resource-driven production environments.
As broadcasters move beyond fixed infrastructure models, they need the ability to dynamically deploy, manage, and scale production resources according to changing operational demands. Together, EVS and Matrox Video are helping simplify that transition by combining complementary technologies that enable more adaptable, efficient, and software-defined production workflows.
Advancing the Dynamic Media Facility Vision
DMF architectures enable production resources to be provisioned and assigned according to operational needs rather than permanently tied to individual workflows or dedicated hardware.
Matrox ORIGIN gives EVS a software-defined media processing foundation designed to run broadcast workloads on standard compute infrastructure, while supporting open, interoperable approaches including the EBU’s Media eXchange Layer (MXL) and IPMX. Its scalable architecture allows media processing resources to be deployed and allocated dynamically, aligning closely with the resource-driven principles of the DMF. As an OEM building on Matrox ORIGIN, EVS can focus its engineering investment on the orchestration, automation, and operational layers where it delivers differentiated value to broadcasters.
EVS delivers the orchestration and operational layer that enables broadcasters to align infrastructure resources with evolving production requirements. Through Production Resource Manager (PRM), a key component of EVS’s Flexible Control Room solution, processing resources can be dynamically deployed, configured, and reconfigured based on the specific needs of each production. This allows broadcasters to maximize infrastructure utilization, increase operational agility, and reduce total cost of ownership.
Complementing this approach, Tactiq provides a modern, workflow-driven user experience that abstracts the complexity of the underlying technology stack, allowing operators to focus on producing content rather than managing infrastructure. In parallel, Cerebrum delivers the same simplification for engineering and operations teams, providing a unified control layer across SDI, IP, on-premises, and cloud environments.
“Broadcasters are increasingly looking for ways to make their production infrastructure more flexible and responsive to changing operational requirements,” said Dieter Backx, VP of Control & Orchestration at EVS. “Our relationship with Matrox Video brings together complementary expertise in orchestration and software-defined media transport and processing, helping us advance the DMF vision and explore new possibilities for more agile production environments.”
“At Matrox Video, we believe broadcasters should have the freedom to build best-of-breed media systems without being locked into proprietary technology choices,” said Alberto Cieri, Senior VP of Sales and Marketing at Matrox Video. “Matrox ORIGIN’s software-defined media framework enables broadcasters to realize the DMF vision today, and together with EVS we’re making it easier to deploy the flexible, resource-driven production environments the industry has been working toward.”
The companies will continue collaborating on technologies that advance the industry’s transition toward more dynamic, scalable, and software-defined production infrastructure.
Building on a Long-Lasting Relationship
Today, EVS’ Cerebrum broadcast control and orchestration platform integrates with Matrox Video’s Avio 2 IP KVM extenders and ConvertIP baseband to IP converters and encoders/decoders, enabling centralized control and routing across IP-based production environments.
