Case Study: Oakley Italian Grand Prix, Italy

This summer, the Artistica Music and Show SCpA (AMS) deployed the ATEM Television Studio HD8 ISO live production switcher as part of a magazine show format streamed live from the Oakley Italian Grand Prix for Moto2 team Forward Racing.

The Autodromo Internazionale del Mugello circuit hosted this year’s Italian leg of the MotoGP and Moto2 World Championships. Forward Racing, the Italian Swiss company dedicated to designing and building the world’s most advanced motorbikes, renewed its partnership with Turin-based live event specialists AMS to create branded content for web and social media.

Amongst the deliverables produced by AMS was a short magazine format, streamed live ahead of the Moto2 race. Central to the live show was the unveiling of Forward Racing’s special bike livery. “With only minutes to go before the riders took their starting positions on the grid, we revealed a special gold livery commemorating the team’s home grand prix,” notes Gabriele Lusco, head of AMS’ sports events business unit, The Black Studio Live.

The streaming workflow relied on an ATEM Television Studio HD8 ISO alongside multiple Blackmagic Studio Camera 4K Pros and a Blackmagic Pocket Cinema Camera 6K Pro digital film camera.

“We only had a 30-minute window, so with limited time and space, the ATEM HD8 ISO’s all in one design, along with its support for tally and camera control, offered us an impressive ease of workflow,” reveals Lusco. “It’s a versatile bit of kit and allows us to do things other devices can’t. The ability to record camera ISOs to the internal m.2 storage and automatically sync that media using Dropbox or Google Drive is game changing. Likewise, you only require an Ethernet connection to stream directly to YouTube using the hardware’s presets.”

The ATEM’s built in audio mixer with its 6 band EQ, compressors and limiters provides increased flexibility on smaller live production setups like this, according to Sergio Sasso, technical coordinator for The Black Studio Live.

“Whether it’s the compressor levels or noise gate, we can control every aspect of the audio mix with live metering from the front panel,” he notes.

AMS also produced creative assets for Forward Racing’s socials, including Instagram, Twitter and Facebook, as well as its content archives. At the heart of that editorial workflow was a Pocket Cinema Camera 6K Pro and DaVinci Resolve Studio post production software for editing and finishing. Able to shoot a mix of horizontal and vertical video natively in camera, AMS produced content reels on site and posted to the team’s social media channels while at the track.

From The Wire@SVConline