While integrators may be hesitant to over-promise more than a serviceable UI design, great user interfaces are increasingly expected and offer a prime opportunity to differentiate and up-sell customers. With the consumerization of software, people have the same expectations from products in their professional and personal lives. You are in a great position to meet that need with smart UIs that really work for your customer’s use case.
Increasingly, your business and reputation will be defined and measured by the UI/UX you can create. Learning and applying user-centered design principles can help you offer a differentiated and profitable service to your customers.
In this webcast you will learn:
– what user-centered design is and why it’s important
– why focusing on workflow, usability, contexts of use – not features – is key to good UI
– how research informs smart design
-how ProAV-specific tools for UI design can help you specialize and differentiate in UI
