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Gepco® International Shows Off Quality of Cables with Live Demo at AES

SAN FRANCISCO, CALIFORNIA, NOVEMBER 5, 2010 —

Gepco International

, an industry leader in professional audio and video interconnect products, will hold live demonstrations displaying the quality of their audio cables at the

129th AES Convention (Booth #1313)

in San Francisco, November 5-7.

Using real-time analytical software, Gepco will demonstrate the superior characteristics of their microphone and instrument cables by comparing them to similar off-the-shelf products. The software will measure handling noise, interference and frequency performance for differences you can not only hear, but see.

Gepco cables used for comparison will include microphone cables such as the extra-flexible X Band XB201M, the heavy-duty M1042 and the Quad Star MP1201. Also used for the comparison will be guitar/instrument cables such as the low-capacitance GLC20 and the extra-flexible X-Band XB20UB.

“Many people don’t think about how crucial the cable choice can be. When noise handling is critical, you need cable you can rely on,”? said Joe Zajac, Market Development Manager, Gepco. “The superior performance of Gepco audio cables is directly linked to the cabling technology and the materials used. Low-loss dielectric compounds, high-purity copper, precision pair twisting and balancing, tight-angled braid shields and application-specific jackets all combine to make Gepco microphone and instrument cables ideal for the even most critical applications such as sound recording.”?

Gepco International

, with headquarters in Des Plaines, IL, and distribution centers in Burbank, CA, and Clifton, NJ, has been a leading manufacturer of studio, stage and broadcast AV cables and cable assemblies for over 28 years. As a complete solutions-based supplier, Gepco also offers value-added service and distribution of connectors, cable management products, patch panels, and wire and cable accessories. Gepco was acquired by General Cable in August 2009.

General Cable

(NYSE:BGC), a Fortune 500 Company, is a global leader in the development, design, manufacture, marketing and distribution of copper, aluminum and fiber optic wire and cable products for the energy, industrial, specialty and communications markets. For more information about Gepco and other General Cable products, please contact your local sales representative or visit our Web site at

www.gepco.com

or

www.generalcable.com

.

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